Stronger, Swarovski × Varsity All Star
National brand
Video production · Lexington, KY
Lexington video production.
Wilbur makes films in Lexington, from downtown and Chevy Chase to the horse farms at the edge of town. Brand films and commercials made with the same care the Bluegrass puts into everything.
The work
Recent work.
Keep Warm, for WNC Chimney Solutions. A film about trust and a warm home, the way business still gets done in a place built on relationships.
More films
More from the same crew.
The people who'll show up in Lexington, on very different work. National brands, product films, the local businesses people count on.
Knock Knock Heating & Cooling
Commercial
Wilbur, our own spot
Brand film
Warmstead Chimney Services
Commercial
Sweep season, Smalling Masonry
Social
Video production in Lexington
The Bluegrass knows what beautiful looks like.
Lexington lives among some of the most photographed land in the country, so the eye here is trained. Generic work gets passed over. What earns a place is real craft, the same patience the region gives to everything it's known for.
Where local video goes wrong
- A crew that has never met your customers
- Stock and templates that could be any city
- One video, and no plan for where it runs
- Beautiful footage that never earns its keep
How we work
Close to home, made to run.
We listen first, then shoot on location in Lexington with a director on set and time to find the real moment. What comes back is a film, a library, and every cutdown the plan needs.
01
Listen first
Learn the business, the people and what's at stake, then build the story and the script around it.
02
On location
Director-led doc, narrative, or hybrid, shot across Downtown, Chevy Chase, Hamburg, Beaumont, with stills for the campaign too.
03
Edit, color, sound
Finished in-house with patience, then cut for every place it runs, from a :06 bumper to a full spot.
04
Put it to work
We don't hand off a file and walk away. The work runs across your channels, from Meta ads to YouTube and connected TV, and gets measured, not shelved.
Who it’s for
What we shoot in Lexington.
Every market has its own mix. Here's the work we make most across the Bluegrass. If there's a story worth telling, we'd like to hear it.
Equine & agribusiness
Horse country like nowhere else. Films of the farms, the foals, and the people who raise them.
Bourbon & hospitality
Distilleries, restaurants, and venues. The warmth of a place, carried onto the screen.
Higher ed & healthcare
A university city with a major medical footprint. Recruitment, patient, and culture films that feel human.
Manufacturing
From auto to advanced production. We show the line and the team with the respect the work deserves.
Home-services brands
The trades serving a growing Bluegrass metro. Shot on real Central Kentucky job sites.
In their words
From the people we've made work for.
The team at Wilbur have been great! We've used multiple marketing agencies for our business but none of them have ever given us as much data or paid as much attention to the details. They are not a "set it and forget it" kind of team. They keep working to make things better, and it's working!
Today we booked our largest commercial job to date, directly from the new marketing efforts. I talked to several agencies and they all basically seemed like they'd just take my money and "hope" for an ROI. These guys showed value from the initial call and just paid for themselves for the entire year with one job. I'm only wishing I'd done it six months ago.
On set with the crew
Good questions.
Are you actually based in Lexington?
We're a Cincinnati-based crew, and our team members have experience shooting in and around Lexington, an hour and a half south on I-75. You get the same in-house team and craft; travel for a Lexington shoot is simple and we'll fold it into a clear, up-front quote.
Where in Lexington do you shoot?
Wherever the story lives, on a job site, in a studio, downtown, or out in the suburbs. Our crew members have shot in and around Downtown, Chevy Chase, Hamburg, Beaumont, Nicholasville Road corridor, and we cover the rest of the metro too. On-location is the default; we bring the gear and the crew to you.
What kinds of video do you make in Lexington?
Brand films, commercials, doc and narrative pieces, product and social content, and internal video like recruitment and training, plus a still library, cutdowns, and platform-specific edits. We work with equine & agribusiness, bourbon & hospitality, higher ed & healthcare, and plenty more.
Do you only shoot, or do you handle strategy and media too?
Both. Every shoot starts with strategy and a script built around a goal, and we can hand off finished files or plan and buy the media in-house, across Meta ads, YouTube and connected TV, and the rest of your mix, so the footage actually runs and gets measured.