CASE STUDYVIDEO PRODUCTIONBRAND

“Together We’re Stronger”: Swarovski × Varsity All-Star.

A one-day shoot pairing the athleticism of Varsity All-Star with the craftsmanship of Swarovski’s iconic crystals, cut for the National Cheer megatron and both brands’ social channels.

Ian Hoyt

FOUNDER & AD STRATEGIST · DECEMBER 3, 2024 · 2 MIN READ

Swarovski approached us with a mission: showcase their stunning crystals in partnership with their client, Varsity All-Star.

VIDEO · STRONGER

WILBUR · VIDEO PRODUCTION

Stronger.

STRONGER · SWAROVSKI × VARSITY ALL-STAR · :60 / :15

WILBUR-TV · W14

The final result

This one-day shoot showed off the athleticism of the Varsity All-Star team and drew a parallel to the craftsmanship of Swarovski’s iconic crystals. It ran on the megatron during the National Cheer competition and across both brands’ social accounts, delivered as 60- and 15-second spots plus social cuts. See more of our video production work.

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